Our Hong Kong-based retail and commercial real estate client sought to enhance customer loyalty through a seamless loyalty program. We implemented Salesforce Loyalty Management to address their challenges, integrating loyalty points, streamlining festive promotions, offering tiered customer privileges, and centralizing system management.
Our agile development approach fostered a collaborative and productive team environment, including Kanban, standups, code reviews, and retrospectives. This resulted in increased customer retention and satisfaction, over 60 successful releases (including the loyalty program and Salesforce Marketing Cloud integration), and a thriving partnership that drives continuous innovation.